It’s estimated that 4 million Californians will get access to healthcare with the changes initiated by the Patient Protection & Affordable Care Act. You can use your annual income to see whether you’ll be qualified for assistance. If you make between $14,403 and $41,000 a year, or your combined annual family income is under $73,240, you will be eligible to get Health Insurance Plans in California through the exchange and you can use subsidies to make it more affordable. If you don’t have children and your annual income is below $14,403, or you are a parent and your annual income for a family of three is under $24,360, you will be eligible for Medi-Cal. Healthcare reform expands this public program to increase financial assistance to people with incomes in the low to middle range What Does Healthcare Reform Do For Children?Healthcare reform will extend coverage to more children by increasing help to families, but it also allows parents to cover their children under their California health insurance for several more years. As of September 2010, children can be protected by their parent’s coverage until they become 26.In addition, healthcare reform specifically ends exclusions on pre-existing health problems. If you are one of the millions of children with a problem like asthma who have been barred from medical care for years, you’ll have access to much-needed care. Does Healthcare Reform Affect Seniors?If you are at least 65, you will continue to get Medicare, and healthcare reform extends the viability of Medicare. For seniors in the infamous Medicare “doughnut hole,” which means Medicare does not pay for your prescriptions, healthcare reform cuts your out-of-pocket costs for prescription drugs with a $250 rebate check in 2010. Ultimately, reform is designed to completely remove the Medicare gap in coverage for prescriptions by 2020. In September 2010, healthcare reform ends the charging for recommended preventive services so seniors can receive an annual wellness check-up for free. This can help catch health problems early when they are most treatable and reversible, and give seniors peace of mind.What Does Healthcare Reform Mean To Legal U.S. Residents?If you have been a legal, permanent U.S. residents for less than five years, you will be able to buy insurance through the exchange in 2014 and take advantage of subsidies to make it more affordable. If you have been a legal, permanent resident for more than five years, you may be eligible for Medi-Cal in 2014. Undocumented immigrants will not be able to participate in the exchange or Medi-Cal, but healthcare reform does not block them from receiving care at health centers, hospitals or local community clinics when they need emergency medical help. When Will You Be Able To Get California Health Insurance?Whether you need family or individual coverage, the exchange is mandated to be available in 2014. California may expand the Medi-Cal program (Medicaid) before 2014. If it expands Medi-Cal to all residents with an annual income below $14,403 (that’s 133 percent of the federal poverty level) before 2014, the federal government may help California cover the cost. When Will You Need To Have Health Insurance In California?If you are a U.S. citizens or a legal resident (with a few exceptions), you will need minimal essential coverage for yourself and your dependents in 2014. You can be covered through employers, individual plans, the exchange or Medi-Cal. American Indians, people who prove financial hardship or religious objections, those in prison and undocumented immigrants do not have to purchase health insurance. All others will have to pay a tax penalty of $95 in 2014 if you decide not get health insurance. If you are still not covered with a health plan in 2016, that penalty will have grown to $695. It’s estimated that 8.2 million are now without coverage in California. Healthcare reform is expected to extend coverage to an estimated 4 million. What about the other 4.2 million people? They are believed to be mostly undocumented immigrants who will not participate in the extended coverage.
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5 Incredible Digital Marketing Tactics for Online Startups
Here are some of the factors that you should consider when setting up the marketing strategy:Target audience;
Social integration;
Online environment;
Maintenance;
Follow-up marketing;
Content offerings;
Conversion and CTAs;
Differentiators; and
IndustrySetting an effective digital marketing strategy is essential before you even think about the money that you should spend.Benefits of crafting an effective digital marketing strategy
Today, digital growth demands for multiple-channel marketing campaigns. Having a clear marketing strategy helps you get an idea of how your multiple marketing channels relate with each other. Using the right strategy will ensure that everything is running smoothly whether it’s paid digital ads or content marketing.A good marketing strategy is crucial when it comes to determining the amount that you should spend for your marketing campaigns. It allows you to determine how to allocate budgets and milestone costs.An effective digital marketing strategy will help you identify where your prospective customers are located and how you can reach them. Different audiences require a certain strategy to engage them. For example, you may consider using social media campaign for a certain audience, while others might be more likely to engage with compelling PPC campaign.I understand that different digital marketing strategists and agencies use their own proven marketing strategy. Below I have outlined the 5 tactics that will help you craft an outstanding marketing strategy process.I have used these tactics to understand my customer needs and identify effective tactics that I often use to create successful marketing campaigns for their businesses.1. Project Kick Off
As a professional digital marketer, I understand that identifying objectives and goals is the first step to a successful marketing campaign. Learning about a few facts regarding my clients helps me create a cohesive project timeline, as well as project brief.The initial phase is critical whether you’re dealing with a new brand that is looking for the best place to start or an existing company that is looking for effective ways to maintain and improve their client base.Please note that your kick off will help you have a clear understanding of the overall project.2. Market Research & Analysis
Carrying out research and analysis is essential in order to determine the cultural and market trends that are linked to the brand and the customers. At this stage, you should typically audit the industry and evaluate its characteristics and landscape.By doing this, you will easily determine your target audience and have a clear understanding of what they want. In addition, it helps you come up with a strategic process that reveals what your clients actually need from your company or brand.3. Engagement phase
The third stage is the engagement process. At this period, you should determine how you can best interact, engage, connect, and communicate with the right audience at the right time, using the best tactics.I often take advantage of key performance indicators which show me whether the company will get more customers when I implement certain tactics. Yes, I can easily do this because, at this point, I have gained a thorough understanding of the industry and objectives.I write compelling content that is dedicated and tailored to address specific audience needs during the engagement phase.4. Effective Concept Development
Now, we proceed to the effective concept development stage, after laying a proper foundation in the initial stages. Go ahead and develop campaign creatives for your digital marketing project.Individual needs of your clients, the ultimate goals of your brand, as well as each and every piece of creative, come first. This way, you can easily execute effective tactics that serve your customers’ purpose and needs.5. Execution Plan
It is advisable that you create an effective action plan for executing your ideas during this stage. Refresh an effective strategy when dealing with both new and existing brands.You should present a timeline for the execution of all initiatives, develop effective media plans and make recommendations for budget allocation.Implementing effective marketing tactics for your business
Your business needs an effective marketing strategy in order to thrive online. Failure to that, you will face rampant competition from your competitors. There is a good chance that your business will succeed and dominate your industry online if you have put in place a well-thought-out marketing strategy to meet your company’s objectives and goals.