Exploit Internet’s Amazing Marketing Powers: 4 Most Important Tips

We are living in the age of Internet Marketing, also known as Content Marketing. Here, online visibility is a must, to stay on top and relevant, and make more money.
If you don’t have a good web presence, and aren’t busy promoting and expanding your business, via effective Internet Marketing, you won’t survive for long.What’s Internet Marketing?It’s the new age marketing of a business or brand and its products and services over the Internet, through different tools, employing content, e-mails, search and paid media strategies, to help drive traffic, leads and sales.
Internet Marketing techniques are mostly organic by nature, but these (the techniques) could be paid as well.
Organic internet marketing may not lead to great results instantly, but it would help businesses grow and expand eventually, if done the right way.Content Marketing is the FutureAs per a study, 91% of businesses, across the globe, believe that Internet Marketing is an indispensable and exciting marketing tactic.
Content Marketing involves offering valuable, readable and steady content. It’s the marketing of the present and future.
It stimulates, educates, and guides prospects, and builds trust, authority and connections. When it happens, and when you offer help and value to your customers and prospects, they reward you by becoming your customers and utilizing your products & services.Content Marketing vs. Traditional MarketingContent Marketing is Inbound Marketing and not Outbound Marketing, also called Traditional Marketing. By and large, the latter is interruptive, obstructive, and invasive, besides being costly.
A research shows that, presently, 615+ million devices in the world have adblockers.
What does it mean?
It means traditional marketing may not be very effective.
As per another study, Content Marketing or Internet Marketing is 62% less costly, vis-à-vis the traditional marketing though it pulls over 3 times more business and profits.Visuals & Videos RuleVisuals–in the form of exciting videos and infographics–are comparatively more powerful in attracting new customers and others. Brain processes visuals 60,0000 times faster than texts.
As per another report, people are consuming over 500 million hours of video content daily across the globe.
In an age where majority of us suffer from attention-span problem, it certainly pays to make videos and visuals–that informs, empowers and entertains–a crucial element of our content creating & promotion strategies.
Online videos swiftly increase awareness, stays top of mind with new customers, and also leads to conversions from high-intent viewers.
These also give any brand the power to reach, engage, and convert its most prized audiences in the right moments – whether they’re exposed to a completely new brand for the first time, or are just a few minutes away from striking a deal, and making a purchase.
When brands are present and useful in those moments, the chances of results following are high.4 Exciting Tips for Successful Content MarketingTo harness the amazing powers of Internet Marketing, in the most fruitful way, make Search Engine Optimization (SEO), grammar & spelling, storytelling, and videos an important part of your overall content marketing strategy.1. SEO: Optimize your content for better visibility and improved performance on the Search Engine Result Pages (SERPs). If your content fails to find a place on the first page, it won’t lead to the results you could be keen in.2. Grammar & Spelling: Ensure that your blogs and articles are grammatically correct, and have the right spellings. A piece of content–with glaring grammatical errors and misspellings–won’t’ impress your readers and prospects even as your brand’s value will diminish.3. Stories: Master the art of storytelling for higher traction. Most of us love stories. If there’s a beautiful and inspiring story woven cleverly in your piece, it will pull the ‘emotional trigger’, and lead to better ‘connections’ with your readers and prospects.4. Videos: As per a report, in India, online video is behind over 70% of the nation’s total data usage. As the nation’s online population continues to increase, so will the figure of the video-famished consumers, browsing the web. So, use videos and attractive designs to create persuasive visual content!Summing-up, make Internet Marketing a vital cog in your business establishment and expansion wheel. Follow the marketing strategy tips shared to make more money, and get the best possible business results.

Type 2 Diabetes – Improving Your Health With Lifestyle Changes

Although Type 2 diabetes is quickly becoming the biggest epidemic of our time, this disease might not mean much to you before you receive your diagnosis. Once you become diagnosed, you’ll learn through lifestyle choices you have tremendous power to determine your health, now and in years to come.

There is no cure for Type 2 diabetes, although it can indeed be controlled and the complications avoided. The first step in taking care of your blood sugar levels is to make some lifestyle changes, and if necessary, take medications whether they are oral drugs or insulin by injection. People who do not control their blood sugar have chronically elevated blood sugar levels. High levels of blood sugar mean your blood becomes thicker triggering thirst to help dilute your blood back to a more normal concentration. Because insulin is lacking, your cells remain starved, and this contributes to the fatigue many people feel when their diabetes is not controlled.

All the sugar in your blood does not come from the carbohydrates you take in. Your liver makes large amounts of sugar between meals and this sugar still needs to be processed by insulin. So even without eating your blood sugar can increase.

Simple and modest lifestyle changes can make a big difference. Here is a summary of some lifestyle changes to help you control your blood sugar levels and your body weight…

1. Eat a healthy diet: one that is low in calories, fat and saturated fat.

2. Choose more fruit and vegetables, whole grains, lean meats, low-fat dairy products and unsaturated fats.

3. Raise your fiber intake gradually to 30 grams daily.

4. Lower your sugar intake.

5. Include physical activity such as brisk walking for 20 minutes each day.

6. Lower your body weight by at least 5 percent.

These are simple changes to make to your lifestyle, but anyone who uses them on a permanent basis knows they are not easy to include in your everyday life. If you can’t do this alone, perhaps meeting with a health-care professional could help you set goals and work out ways to help keep you on track.

Lifestyle changes are not a “quick fix,” they are seen as being an ongoing and long-term proposition.

Motivated people who make lifestyle changes reap health benefits almost immediately. You will find…

  • your blood pressure will be lower,
  • your cholesterol levels will improve, and
  • your blood insulin level will be lower.

Over and over it’s been proven blood sugar levels lower within weeks even before you see weight loss. Continuing on with a healthy lifestyle often means there will be no need to continue with diabetic drug therapy.

Long-term changes can be difficult; this is why it’s smart to seek help when you need it.

Mortgage Loans – 4 Different Types of Mortgage Loans to Choose From

We know that there are different types of mortgage loans, however, when you are at the point of buying a home, you need to know what type of mortgage is best for you.The loan offers available from mortgage companies today are extensive and varied. However, despite the multitude of different brand names on the market, we can readily distinguish between four basic types of mortgage loans:(a) Fixed Rate Mortgage Loan – In this type of loan, the interest rate remains unchanged throughout the life of the loan, i.e., the tax payable on the loan is kept constant. This gives prospective home owners some level of confidence that if interest rates go up, their loan will not be affected.On the other hand, one obvious drawback of this type of loan is that, if interest rates fall, they may not benefit from it.Another feature of such loans is that they usually have a set term (usually 12 to 15 years) and the early termination fee is higher. It is important to remember this fact if you plan to use part of the future savings to reduce the loan amount or period.(b) Variable Rate Mortgage Loan: This is a loan type in which for the first year (or for the first period), the interest rate is agreed. For the remaining years, it keeps on changing according to the reference rate agreed in the contract, adding a spread that varies depending on the conditions set out in the terms of the agreement.The main advantage of this type of loan is that you benefit from the interest rate cuts.This type of loan is characterized by a longer maturity period which can be as long as 25 to 30 years, and the deferred sales charge is usually lower than is the case with fixed interest rates.(c) Joint Interest Mortgage Loan: Here, the interest rate remains fixed for two, three or more years combined, and this is followed by another period in which it is variable and is adjusted according to the prevailing conditions in the market.This mortgage plan combines both the merits and demerits of fixed and variable loans. Under this plan, the repayment terms and the early termination fees are usually similar to that of the variable rate mortgage loan.(d) Flat Fee Mortgage Loan: As the name implies, it is a loan type characterized by a flat rate. It closely resembles the fixed-rate loans considering the fact that the customer always pays the same rate regardless of changing interest rates.The one major difference is that if rates do go up, instead of the borrower paying more fees, the repayment period is extended; and if the interest rates fall, the repayment period is shortened.The main disadvantage of this loan type is the level of uncertainty associated with it, as the actual term of the loan is unknown. However, its chief advantage is that you are pretty much guaranteed that the fee will not change during the lifetime of the transaction.
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